Not all food trends are equal. Baked Feta Pasta exploded in early 2021 and was effectively dead within months. Matcha has been quietly growing for a decade. The Air Fryer stopped being a trend and became a kitchen staple. These fast-moving trends influence consumer behavior, product demand, and cultural food practices. Can we determine whether early online signals (engagement, sentiment, search interest) can predict a trend’s peak and longevity.